The Fright Business

In honor of Halloween, check out this story about the economics of haunted houses.  Apparently consumers are willing to pay up to $20 – $30 a head to be scared out of their minds.  Estimates of the number of haunted houses this year range from 600 all the way to 3,000.  But some are claiming that the haunted house industry has peaked, given the high price of good quality special effects (such as animatronic zombies) and the increasing difficulty of finding a house big enough so that the werewolves have room to roam.

[Miriam Cherry]